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Tuesday, October 13, 2026
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The artist contributes £25,000 Mercury Prize to grassroots music venues

Sam Fender holding his trophy in Newcastle
The musician was awarded the Mercury Prize last month in his hometown

The star has donated the entirety of his twenty-five thousand pound award prize money to the MVT, which operates to save the Britain's grassroots concert spaces.

The star was given the prize on mid-October as his new release People Watching was chosen as the top album of the past year.

Fender has chosen to hand the money over to the MVT, in recognition of the crucial part small stages fulfilled in his initial steps.

"I couldn't be pursuing my current career if it weren't for all the performances I performed around the area, and further afield, when I was starting out," stated Sam Fender. "These spaces are renowned, but they are struggling."

From early 2023 onward, over 150 of these venues have ceased operations – about one-sixth of the entire UK sector.

Over the past year, top acts such as the band Pulp, Coldplay, the singer Katy Perry and Sheeran have all backed the Music Venues Trust in its efforts to keep the scene afloat, by adding a minor surcharge to their admission fees, which goes to help independent venues.

Fender also joined in, collecting in excess of £100,000 on his recent tour to assist thirty-eight grassroots venues across the UK.

These funds supported venues that were dealing with possible closure due to issues arising from flooding, fire incidents and personal losses, as well as licensing issues, court cases and neighbor objections.

Some locations were granted funding support in improving amenities and gear that directly benefitted artists and concertgoers.

"The idea that money from shows in big venues supports the independent spots, where it all starts for artists like me, is just logical," Sam Fender has said.

The band Pulp in concert
The group are among the artists who contributed their honor funds to non-profits

The musician is not the first artist to donate his award winnings to charitable organizations.

Back when Pulp won the prize in the year 1996 for their record Different Class, frontman Jarvis Cocker declared that the band would give their prize money to the charity the charity.

That year, artist the artist divided her prize between several good causes, such as the children's charity and a Sickle Cell charity.

"And I contributed a thousand pounds to Highgate Newtown, to their classes, because I did gymnastics when I was growing up and they needed updated gear," Ms Dynamite explained to the media.

Two years ago, Ezra Collective gave their funds to the community center that supported their band, as well as other independent music bodies.

Additionally winners that year M People contributed their award to a MS organization after a friend was found to have the condition.

"Receiving the award was sufficient," stated singer Heather Small. "The cash was the cherry on top but we didn't require the extra, because we had the cake. So our victory affected the lives of others."

Recently, the trust announced it had saved two small stages in that region, by transferring them to local control.

The first in that area and The Croft in the city were bought under the community ownership program, which is backed by the arts council and music fans who acquire "shares" in the properties.

The writer

Ashley Fields

Tech strategist and AI researcher with over a decade of experience in digital transformation and emerging technologies.

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